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My lifeChapter II / IV2025–2026

Swann Formation, a second life

What crosses from one world to another : passing it on

In the 1970s, Gordon and Ülker founded Swann Formation to teach English. In 2025, their son revived the name to teach something else.

Reborn under the same name

A poker player for more than twenty-five years, Alexander transformed his game in recent years through artificial intelligence — not by copying charts, but by learning to spot his own mistakes and to test himself without indulgence. In 2025 he relaunched Swann Formation to pass this method on to experienced players who know how to play but want to reach the next level.

“To honour poker is to respect the game, to rise through study, and to pass it on in turn.”

The signet ring’s motto finds its first meaning again: the name has to earn its honour through deeds.

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